Spotlight Archives | SOSO Clothing

Timber King: SOSO’s Rugged Heavyweight Flannel

Johan @ SOSO — Tue, 19 Nov 2024 09:07:18 +0000

Everything You Need to Know About Our New Heavy Flannels

We know that nothing goes as well with heavy selvedge as flannel. It’s a neck-and-neck race between flannel and canvas, but, at the line, flannel takes it by a whisker. Canvas looks great, but plaid flannels bring a logger’s breakfast worth of touchable softness to denim-heavy outfits–and without losing an ounce of that rugged character.

From the beginning, we have included flannels among our shirting fabrics, but it quickly became apparent that these lightweight flannels were no match for our heaviest denims–especially not when we compared them to some of the world’s heaviest flannels coming out of Japan. We needed something beefier, something that would add even more weight to our reputation for heavy and rugged gear.

It might not surprise you to learn that fabric suppliers don’t have rolls of heavy flannel just hanging around the shop. We had to work with our partner mills to develop a trio of heavy flannels from scratch, starting with the Australian cotton that we’ve been using in our proprietary denims for the last few years.

By spinning this Australian cotton into extremely thick yarns (7s yarns–even thicker than the 5s yarns in our 33 oz. selvedge), we were able to weave a robust and exceptionally warm shirting fabric. The herringbone pattern allows for a subtler blending of tones (more complex and striking by far than the classic buffalo plaid).

The fabric is double brushed on the inside and single brushed on the outside. As warm as it is comfortable, it’s definitely not an all-season fabric, but we didn’t design it with year-round use in mind. It’s a fall/winter staple that really comes into its own when the leaves start to fall and remains essential until patio season is in full swing.

We debuted the blue ombre in 2024, and, almost immediately, early adopters were clamouring for more. We had two more colours waiting in the wings, so we pulled the trigger on the red and green versions that, since their release, have become our most popular shirting fabrics by a wide margin. The latest drop was the amazing new purple version.

We field a ton of questions about our heavy flannels, most of which deal with fitting and styling. Here’s everything you need to know about how our heavy SOSO flannels.

Fitting Your SOSO Flannel

Our stock fits are cut generously. Before picking a size, you should do some quick measurements. Measure your best-fitting shirt and compare those numbers to the chart below. If this is your first time measuring, you can find info about how we measure here.

If our stock sizes aren’t a perfect fit for your frame, you can tweak any of the measurements. As far as we know, SOSO is the only brand to offer fully customizable heavy flannels. If you’ve struggled with short and boxy Japanese sizes, it’s likely that these are the heavy flannels you’ve been waiting for. No matter what your measurements, we’ve got you covered.

Expect them to snug up in the wash. We conducted tests and found that, after either a cool or a cold wash, the shirts lose around 1.5-2 centimetres in the length and the sleeves. With a bit of tugging while the shirt is damp, you can get some of this length back, but it’s best to just prepare for some shrinkage when ordering.

If you’re going with a stock size, choose the one that gives you a bit of extra length and room in the chest and shoulders. If you’re going with custom measurements, add a couple of centimetres for a perfect post-wash fit. Remember that the shirts are designed to be used as layering pieces, so, rather than a skin-tight fit, shoot for a generous and comfortable fit that can easily accommodate tees, henleys, thermals, and sweatshirts.

Finally, make sure that you’ve got enough length in the sleeves and body so that you can raise your arms without exposing either your forearms or your stomach. If measuring another shirt, use one with sleeves that cover your wrist completely. The body should be long enough to cover the entry point of your pockets. The last snap or button should sit around the point where you fasten your jeans, allowing the tails of the shirt to spread over your hips.

Styling Your SOSO Flannel

Heavy flannels are meant to be worn with the tails hanging loose. They don’t drape so much as they fall straight down towards the floor. If you prefer to tuck in your flannels, one of our lighter-weight fabrics will probably be a better choice. The 13.5 oz. flannel fabric will, if tucked, add a considerable amount of bulk to your waist, making you look like a well-padded mall Santa.

They can pair easily with a wide range of casual and rugged pieces. They’re a natural fit with selvedge jeans and jackets, especially heavy ones. For best results, pair the flannel with jeans or jackets that are at least as heavy as the flannel. For best results, pick a selvedge that is north of 15 oz.

Denim is only one option among many. We’ve seen our flannels paired brilliantly with canvas, sashiko, leather, and waxed fabrics. Be aware that the heavy flannels seem to work better with solid colours than with patterned fabrics. Pattern mixing is a delicate and difficult art. Keep things simple by pairing your flannel with solid, complementary colours.

We picked each of the colours carefully so that our heavy flannels would work with a wide range of tones. Still, some combinations will work better than others. The red ombre will work exceptionally well with blue, brown, white/cream, and black. The blue ombre will look excellent with yellow, orange, brown, pink, or red. The green looks amazing with black, white, brown, and orange.

You can fasten as many (or as few) of the snaps as you like. When closed (especially if buttoned all the way to the throat), the shirt will substitute nicely for a light jacket. Whether closed or open, the flannel looks its best when worn over a light under-layer. It feels great when worn next to the skin, but it somehow looks incomplete without something underneath it.

Finally, a word of advice for those who are planning to pair their flannels with waist-length jackets and vests. Traditionally cut denim trucker jackets, workwear vests, leather biker jackets, and bombers usually sit on the belt-line. When paired with longer shirts, the result is an unsightly apron of fabric that extends below the jacket.

If you already have a jacket or vest you’re planning to wear with the flannel, keep this in mind when picking your length. Anything more than about an inch of shirt extending below your jacket will be too much. If you’ve followed our sizing advice above, your flannel will likely hang a few inches below your waist, so you might want to consider adding a hip-length jacket like our chore coat to your collection.

The Flannels of the Future

The heavy flannels have been such an immediate fan favourite that we’re expecting them to be a dependable member of the SOSO line-up going forward. We are planning to add more colours down the road, but these three colours will likely be the backbone of our flannel line-up for a long time to come.

As with all our pieces, we feel strongly that you’ll get more out of our flannels by wearing them than you ever will by collecting them. Try a SOSO flannel and you’ll see that it’s the only flannel you need. Wear it at every opportunity. In time, it’ll start to feel like a member of the family.

It won’t fade like some of our other fabrics, but it will improve with steady wear, becoming softer over time. When, after years of steady use, the elbows are threadbare and the cuffs are frayed, come back for a replacement. Until then, enjoy the journey with your new SOSO heavy flannel. We’re sure you’ll feel, as we do, that it’s one of the best things we’ve ever done.

Not Convinced?

Customize Your Flannel Now

SHOP

The post Timber King: SOSO’s Rugged Heavyweight Flannel appeared first on SOSO Clothing.

Unveiling the Ghost Family: The Ultimate Denim for Every Denim Head

Johan @ SOSO — Tue, 30 Apr 2024 08:44:31 +0000

Dive into the essence of craftsmanship with SOSO’s Ghost Family, showcasing our exceptional 20oz Ghost Indigo, 20oz Ghost Black, and 25oz Ghost Indigo Jeans. These masterpieces are the core denims in our range, crafted from premium Australian cotton, designed to reward you with mesmerizing fades that tell your own unique story.

Starting off with the 20oz Ghost Indigo, named for its super dark indigo dye, this denim is built for those who crave massive fade potential. Crafted from 100% Australian premium cotton with a classic red selvedge ID, these jeans are made for an exceptional fading journey, transforming with each wear into a unique expression of the wearer’s lifestyle.

Introducing the 20oz Ghost Black, our latest addition to the Ghost Family. This deep black selvedge denim delivers a bold, stealthy look straight out of the box, but don’t be fooled—over time, it will develop stunning grey fades, giving it a unique, worn-in character. Like its indigo counterpart, it’s made from 100% Australian cotton and features a red selvedge ID, ensuring top-tier quality and durability.

For those who prefer an even heavier, more textured experience, the 25oz Ghost Indigo Jeans take things up a notch. Featuring the same indigo dye as the 20oz, this beastly denim invites an even more intense fading adventure—perfect for those who want to beat up their raws and achieve dramatic, high-contrast fades.

Here at SOSO, customization is key. Choose from a variety of fits—slim, tapered, or relaxed—and further personalize with different thread colors, buttons, and rivets. Each detail allows you to make your jeans truly your own.

Top Features of the Ghost Denim:

- Premium Australian Cotton: For exceptional quality.
- Deep Indigo Dye: Designed for high contrast fading.
- Classic Selvedge ID: The red ID marks a high-quality craftsmanship.
- Rope Dyed: Ensures long-lasting color and distinctive fade patterns.
- Super heavyweight: The perfect all year around denims.

Find your perfect pair and discover our commitment to this traditional denim experience at sosobrothers. These jeans are more than clothing; they are a canvas for your lifestyle. Embrace the journey of the fades. Are you ready to walk the path of the Ghost?

GET THE GHOST FAMILY NOW!

SHOP NOW

The post Unveiling the Ghost Family: The Ultimate Denim for Every Denim Head appeared first on SOSO Clothing.

The SOSO 33OZ TBOL Denim Fade Challenge: Join The Heaviest Denim Fade Competition in the World…

Johan @ SOSO — Fri, 15 Sep 2023 10:37:30 +0000

SOSO Annual Fade Competition: 33OZ TBOL Edition

Are you ready to take your denim game to the next level? Brace yourselves, denim enthusiasts, because the world’s first heaviest denim fade competition is here, and it’s bigger and better than ever! Starting on January 1st, 2024, you have the chance to prove your worthy of the fades by wearing the legendary 33OZ TBOL selvedge fabric for an entire year. This is your golden opportunity to showcase your dedication to denim and compete for fantastic prizes while doing what you love (or will hate) after 365 days!

As you gear up for this epic denim adventure, remember that this fade competition runs alongside the renowned Indigo Invitational Y4. We highly recommend you consider joining both competitions for an even more exciting and rewarding experience.

Don’t miss out on this unique opportunity to showcase your denim fading skills and connect with fellow enthusiasts from around the world. Starts once every year.

Competition Details

Start Date: January 1st, 2025
Registration Period: Open Now Until December 31st, 2024
Rules: It’s simple – wear 33OZ TBOL fabric and enjoy the journey! No complex guidelines, just your passion for denim.
Submission: Join sosobrothers on Telegram for monthly fade updates and connect with fellow denim enthusiasts. It’s the perfect platform to share your journey and gain inspiration from others.
Life Insurance Policy: Not applicable – this competition is all about fun and fades, so leave your worries behind and embrace the denim challenge of a lifetime.

The post The SOSO 33OZ TBOL Denim Fade Challenge: Join The Heaviest Denim Fade Competition in the World… appeared first on SOSO Clothing.

SOSO Sashiko Denim Range: Embrace The Stitched Elegance

Johan @ SOSO — Fri, 08 Sep 2023 12:40:11 +0000

SOSO Sashiko Denim

SOSO Sashiko denim transcends the realm of fashion; it’s a living canvas where history, craftsmanship, and modern style converge. In this article, we embark on a captivating journey through the intricate world of the SOSO Sashiko denim range, where threads whisper tales of heritage, and every stitch is a testament to artistry.

A Stitching Tradition

Japan, the birthplace of Sashiko, witnessed its humble beginnings as a practical method to mend the clothing of farmers and fishermen. Over time, this humble stitching evolved into an art form, crossing the boundaries of time and culture. Today, it stands as a bridge connecting the rich heritage of Japan with the contemporary world.

Sashiko, originating from the Japanese term “little stabs,” is more than just a technique; it’s a cherished tradition passed down through generations. Every Sashiko stitch is not merely utilitarian; it’s a stroke of artistry, creating mesmerizing patterns that dance across the fabric. The dedication and precision in each stitch make it a visual and tactile delight.

SOSO Sashiko: A Contemporary Twist

What sets SOSO Sashiko denim apart is its harmonious fusion of tradition with modernity. It isn’t just a fashion statement; it’s a declaration of admiration for craftsmanship and a celebration of heritage. SOSO Sashiko denim preserves the essence of Sashiko while infusing it with the versatile and enduring charm of denim fabric.

Crafting SOSO Sashiko Denim

Creating SOSO Sashiko denim is a labor of love and skill. It requires carefully selected denim fabric of the highest quality, specialized needles, and the deft hands of artisans who understand the intricate dance of thread and fabric. Each stitch is made with meticulous precision, resulting in captivating patterns that narrate stories of dedication and mastery.

The Appeal of SOSO Sashiko Denim

Beyond its aesthetic allure, SOSO Sashiko denim offers durability and longevity. Each piece is a unique masterpiece, with no two garments being exactly alike. The beauty of SOSO custom denim lies in its individuality, as the artisans’ creativity and craftsmanship shine through in every thread.

SOSO Sashiko Denim Range

We are especially proud to have carry four different colors. Black, Navy Blue and Army Sashiko. While it may be considered an investment, the quality, cultural significance, and longevity of these pieces make them a valuable addition to any wardrobe.

The versatility of SOSO Sashiko denim allows for a myriad of styling options. From casual outings to formal events, this unique fabric can be tailored to suit various occasions. Embracing SOSO Sashiko denim means embracing a style that effortlessly blends tradition with modernity, creating a look that is distinctly and uniquely yours.

Why SOSO Sashiko Denim is a Must-Have

Sashiko denim isn’t just clothing; it’s a masterpiece that breathes life into your wardrobe. It adds depth and character to your personal style while demonstrating respect for Japanese culture and the skilled artisans who create these wearable works of art. With its fusion of history, artistry, and style, it stands as a must-have for individuals who appreciate the profound beauty of denim with a touch of heritage

The post SOSO Sashiko Denim Range: Embrace The Stitched Elegance appeared first on SOSO Clothing.

A Closer Look at Our Latest Denim Release – The SOSO 22oz Red Weft

Johan @ SOSO — Tue, 08 Aug 2023 12:23:48 +0000

Introduction

We are thrilled to introduce our latest denim release that brings a wave of excitement among us – Johan, Jannis, and Fredrik Milton. Over the years, we’ve showcased some truly remarkable denim pieces in our collection. Lately, we’ve embarked on a journey of experimentation with premium Australian cotton woven into exquisite fabrics.

Exploring Vibrant Wefts

The market has been witnessing a surge in the popularity of colorful wefts from premium Japanese brands and others. Inspired by this trend and fueled by the success of our 22oz brown weft, we gathered around our team table to brainstorm fresh concepts. When we put together a denim that proudly bears the SOSO mark, we have all of you, our extended family, in mind. Our process involves scouring the globe for intriguing combinations, forum discussions, social media inspirations, and more. Early in our journey, red weft denim captured our attention and kindled our curiosity.

Humble Beginnings and Patient Observations

In the nascent stages of our brand’s evolution, as young entrepreneurs, the idea of creating such a masterpiece seemed financially unattainable. We observed from a distance as Japanese brands meticulously laid the foundation for the popularity of these unique wefts. However, as they say, time and patience are virtues that ultimately pay off.

The Unveiling of The SOSO 22oz Red Weft

Today, we stand with immense pride as we present our newest addition to the denim realm: The 22oz Red Weft. Crafted from handpicked Australian family-farmed cotton, the denim narrates a tale of dedication and craftsmanship. The warp yarns have been deeply infused with rich indigo dye, ensuring optimal fading over time. Yet, the spotlight remains on the Aka (Red in Japanese) weft – a harmonious blend of darker red and elegant burgundy hues. This thoughtful design showcases a play of colors that strikes the perfect balance between subtlety and strength. As it gracefully fades, the deep indigo blue backdrop further enhances the beauty of the weft.

A Canvas for Individuality and Expression

This masterpiece denim promises wearers a canvas to express their individuality. As the fabric ages, it unveils stunning fades that uniquely reflect each wearer’s journey. With its versatility, the 22OZ IXBR is poised to make a statement at next year’s Indigo Invitational Y4. Its potential is limitless, inviting denim enthusiasts to explore a myriad of possibilities.

Availability and Pricing

The opportunity to own this remarkable piece starts at an accessible price point of $249. A testament to our commitment to providing excellence without compromise.

Conclusion

In conclusion, the 22oz Red Weft stands as a testament to our dedication to crafting denim that goes beyond fabric – it tells a story, captures moments, and becomes a part of your journey. From humble beginnings to global recognition, we are honored to share this creation with you. Experience the artistry of premium Australian cotton woven into an impeccable denim that holds the promise of unforgettable fades.

The post A Closer Look at Our Latest Denim Release – The SOSO 22oz Red Weft appeared first on SOSO Clothing.